Archive for the ‘search engine’ Category

In most countries Google, Yahoo! and MSN are the leading search engines for all online research. It might appear that they are the only search engines out there. But they are not.

Some countries have local directories and search engines in their own local language. You should know about these search engines if you are targeting foreign countries.

Internet users in foreign countries may not use the search engines where you have your website listed. Even if your website is listed in your your country’s major search engines, foreign audiences may not even be able to find your website. They will be using their own foreign language search engine.

Let’s see how you can get your website registered on any other foreign language search engines in the foreign countries you are targeting.

Submitting your Site to Foreign Search Engines

First of all your website will probably not be listed in any foreign language search engine. Most websites are not.

Even Google will not list all websites when a user does a search in its own Google country specific search engine. For sites that are listed, Google can give a lower priority to sites that Google considers foreign.

Properly submitting your site to foreign search engines will instantly make your entire website open to searches done in foreign countries. It can also give you higher search results in foreign markets.

If you want people in a foreign country to find your website you need to register your website with each leading search engine directory in each country you want traffic from. Most people will simply not realize this or ask their webmasters to take care of part of the work.

Getting your website referenced in each of the foreign countries you are targeting is essential. You want all of your clients searching for your products to find your website. Remember, you will need to get your website referenced in each language and each country.

Free Online Translation Tools

Free online translations are not 100% error proof, but they are much, much better than even a couple of years ago. If you keep your text clear and simple to begin with, the translation should be a decent standard.

Nervous about the quality of translations?

Want to give the free translation tools a test?

Look up a couple of websites in your target foreign market that are in the local language. Pick websites on a topic you are very familiar with.

Use the free translation tools on a page of text or two and read through. This will give you a general idea of the quality you can expect.

The Process To Submit Your Website

First, do your research. Identify the leading search engines for the countries you are interested in.

Simply use the free online translation tools to systematically translate each page.

Find the page where you can register your website. Work through the registration process until you have completed it.

For this exercise, you will not translate any part of your website into a foreign language.

You need the free translation tools simply to understand how to register your current website with the local foreign language search engines.

It is not a difficult process.

Case Study On Submitting Websites To Foreign Directories

Using a very short tutorial found at the Cindy King website where you can learn to submit your website to several foreign language search engines.

More search engines are being added, with examples of search engines from different countries.

The first tutorial started with Chinese and Russian, two languages the writer did not understand. The exercise was done out of curiosity to see how easy it would be to complete the registration. Both foreign directory submissions were surprisingly easy.

Improve Your Foreign Search Engine Results In One Quick Step

And let’s look at going one step further. This will get your current website even more visibility in a foreign country.

Use a free translation tool to translate one of your web pages into Korean, Chinese or Russian for example. Choose one of your web pages with a fair amount of text that is easy to read, a services page or about us page for example.

Submit that single translated web page to the corresponding Korean, Chinese or Russian search engine.

This will has two main benefits:

1. The translated page will get you higher search engine results than simply having your website registered with the foreign search engine directory.
2. The foreign search engines will also look at your other web pages, the ones you did not translate and those pages will also get better visibility.

Search Engine Submissions For Foreign Visibility

International internet marketing can bring you international leads and clients.

Even if you are on a very limited budget, you can test a foreign country, or two. Begin with a small budget. Focusing on a narrow international niche will allow your business to grow internationally as you find the strengths of your products in international markets.

The key is to make sure your website is communicating with the local people in the foreign country. You can start very easily by submitting your website to foreign search engines.

Are you committed to speeding up your international sales cycles?

Learn how to combine cross-cultural marketing tools and international sales strategies for faster sales.

Join us on the International Sales Road Map

Would you like to develop your international business?
Are you a beginner at international sales and marketing?
Read the Beginners Guide Discover Your International Business

Cindy King
http://www.articlesbase.com/international-business-articles/easy-international-leads-with-foreign-search-engine-submissions-717225.html

Ever since the Internet was launched commercially in 1988, the World Wide Web has been inundated with billions of websites being launched. A majority of Internet users rely on Google, the worlds foremost Search Engine, when looking for information, products, research, etc. Google lists the sites in Search Engine Results Page (SERPs) according to the keyword/phrase that the user enters in the search box. The listings in the SERPs are from websites listed in the Google database. Google does not list the sites arbitrarily, and there is a method to this madness of Search Engine Ranking. Ranking for a website in SERPs is achieved with proper Search Engine Optimization. It does not help a business if the website is listed on the nth page of SERPs as searchers normally find what they are looking for in the first three pages of listing, or abandon the search after a few pages. Therefore it is essential for a website and business to be ranked and listed in the first three pages for keywords/phrases related to their websites and which searchers use.

Every website owner dearly wants their site listed on the first page of Google Search results and even aspires to be number one in the SERPs for particular keywords/phrases that are searched, or presume to be searched by users. But it is not possible for every one of the millions of sites that are listed in Search Engine results for a keyword/phrase to be listed on the first page or for every site to be number one. It is possible, however, to optimize a website according to Search Engine Optimization guidelines, principles, and Google guidelines, and achieve search engine Ranking for a website for particular keywords/phrases that are used in searches. Keyword Research for search terms is the first crucial and essential step towards optimization. It is useless to optimize a website for keywords/phrases that are not used by searchers or are searched very sparingly.

It is important to understand that ranking for keywords/phrases and listing in SERPs on the first page or at number one position cannot be achieved in a day, a week or a month, and requires continuous and regular SEO to achieve and maintain Search Engine Ranking. Ranking depends on the website design, keywords, competing websites, PageRank of the website and competing websites, number of back links, On-Page Optimization parameters, page content, and many other essential parameters. It is also essential to understand that Google uses a complex algorithm to rank individual pages, and not whole websites in SERPs, and considers millions of parameters for a web page. Only Google knows what those parameters are exactly, but Search Engine Optimization Experts and Specialists are aware of many of these parameters through years of analysis and use of Optimization techniques, and can rank a web page, or many pages of a website for keywords/phrases.

Some of the parameters to achieve Search Engine Ranking are keyword research, On-Page Optimization of website pages with keywords/phrases, page content optimization with keywords/phrases, and Off-Page Optimization with link building. Link building or acquiring Back Links is very important for your web pages. Back Links to your website pages from web pages with content related to your web page, or even from sites with unrelated content, but with high PageRank, is beneficial. But care has to be taken to ensure that these Back Links from pages with unrelated content are not from “Bad Neighborhood” sites like gambling, casinos, online pharmacies, or sex and porn related sites. The Quality of the Back Link is more important than the Quantity of the Back Links. It is just like having a few good friends instead of a hundred or a thousand casual acquaintances, or not so loyal friends, or friends with a bad background. After all, your reputation and stature in society depends on the company you keep. The same principle applies to your website in search engine optimization.

For more information on seo-sem-professionals.com/Search-Engine-Optimization.aspx” target=”_blank”>Search Engine Optimization or if you want to achieve Search Engine Ranking for your website and keywords/phrases, please do visit our site or write to us.

Sunil Punjabi
http://www.articlesbase.com/seo-articles/search-engine-optimizationwhat-is-the-need-for-search-engine-ranking-720955.html

1.What is Search Engine Optimisation (SEO)?
Search Engine Optimisation is the process of preparing a web site in order to achieve search engine rankings that drive traffic to your site. SEO is an ongoing process beginning with the initial optimisation of the site, monthly maintenance of the site, regular evaluation of search results and adjustments to the site.

2. What good is having a web site if it is not being seen?
90% of Internet buyers are turning to search engines to find the products they want. Google alone conducts over 150 million searches a day. In fact, for more details visit to www.the20seotools.com recent studies show that purchasers are about 12 times more likely to buy your products or services after finding your site through a search engine than all other traditional advertising methods combined (including trade shows, print ads, direct mail, radio, and even television)… at a fraction of the cost! Why? Simply put, when a consumer finds you through a search engine they are ready to buy. With traditional forms of media, you are broadcasting a message hoping to reach the right consumer at the right time.

As searchers generally only explore the first two pages in the search results, achieving high rankings on the search engines will make an enormous difference in the amount of visitor traffic your site receives.

3. Why doesn’t my web site rank very well in the search engines?
Having your web site rank high in the search engines is a science and the rules for search engine optimisation (SEO) are always changing.

Here are some reasons why you may be having poor ranking:

Incorrect usage of the TITLE tag or no TITLE tag content.
Too many occurrences of the same word in a page (spamming).
Missing H1 and H2 heading tag content.
Missing ALT tag content in your graphic links.
No meaningful content in the first 250 characters on each page.
Less than 200 words per page.
Very few pages on your website.
No links from other web sites to your web site (link popularity).

4. How does the search engine find websites?
There are two ways a search engine can find a website to add to its database. The first and most direct method is to accept submissions from web site designers and optimisers. Most search engines have a “submit your URL” section inviting submissions from Internet users.

The second, and least obvious method of finding websites is to send a “spider” to follow each and every link on, for more details visit to www.offline-promotion.com off, and through a website. New URLs encountered by the spider will be added to the database. In this way, some search engines will grow very rapidly.

5. How long does it take for SEO results to kick in?
The amount of time required to see results of search engine optimisation work range anywhere from 2 weeks to a few months. This is dependent on how often search engines update their index and subsequently re-rank sites. The Google Dance for example is almost a spectator sport among the SEO community.

6. What is my site ranking dependent on?
Site ranking tends to be “cumulative” and is dependent on the following factors:

The specific keyword phrases (search terms) that have been targeted
The overall competitiveness of your industry - how many players are there
Whether you are targeting a regional, national, or international market
How well ranking is monitored and the site tweaked over time for SEO improvement
The progress of your inbound linking campaign
Number of competitor sites achieving new ranking themselves.

micky
http://www.articlesbase.com/seo-articles/what-is-search-engine-optimisation-seo-725724.html

E-commerce is a cut throat business. You have to arm yourself with the proper know-how and the tools to make your site a cut above the rest. Each day, more and more sites are clambering to optimize their rankings in websites and if you lose your guard, you may just get trampled on and be left in the abyss filled with so many failed e-commerce sites.

Search Engine Optimization or SEO is a term widely used today by many e-commerce sites. For the past few years and the next ten years or so, search engines would be the most widely used internet tool to find the sites that they need to go to or the product or information they need.

Most people that use search engines use only the ten top search results in the first page. Making it to the first page, more so to the top three is a barometer of a sites success in search engine optimization. You will get a higher ratio of probability in being clicked on when you rank high. The more traffic for your site, the more business you rake in.

So just what is search engine optimization and do you have to use it?

The answer to why you have to use it is an easy one. You need search engine optimization to be number one, or maybe at least make your site income generating.

With search engine optimization you can get the benefit of generating a high traffic volume. Let’s just say you get only a turn out of successful sales with 10 to 20 percent of your traffic. If you get a hundred hits or more a day, you get a good turn out of sales already. If you get only twenty to ten hits a day, you only get one or two if not any at all.

So once again, what is search engine optimization?

Search engine optimization is utilizing tools and methods in making your site top ranking in the results of search engines. Getting yourself in the first page and better yet in the top half of the page will ensure that your site will generate public awareness of your site’s existence and subsequently generate more traffic, traffic that could lead to potential income and business.

Try to search the internet for many useful help. Tips, guidelines and methods for search engine optimization are plenty to be found. Read many articles that can help you optimize your site in search engine results. The more knowledge and information you gather the better. This will all help you in getting those high rankings. This may require a little time and effort in your part but the benefits will be astounding.

Michael Warren
http://www.articlesbase.com/seo-articles/increasing-your-website-traffic-the-importance-of-search-engine-optimization-670892.html